Jimmy DeCicco: Why Do Many Young Entrepreneurs Fail | MMP #257
Super Coffee co-founder Jimmy DeCicco joins us on the podcast today. He shares the intense focus on nutrition, training, and mindfulness that has fueled his athletic and entrepreneurial ambitions. Learn how hustle, grit, taking action, and leveraging authenticity grew a bootstrap start-up into a blockbuster product backed by JLo and ARod, disrupting the bottled coffee space.
Jimmy founded Super Coffee in his early 20s alongside his two brothers, starting the company out of a run-down Baltimore factory. Super Coffee is now a leader in the RTD coffee space, carried in over 50,000 stores nationwide.
Hear the Super Coffee origin story, explosive growth trajectory, lessons from mentors like Jesse Itzler, authentic branding and marketing tactics for upstarts, personal development as a young founder/CEO, the future of health trends and nutrition, hiring tips, meaningful relationships, and much more.
Jimmy is no nonsense. His insights will certainly help people seeking to achieve their goals. This one was powerful - we hope you enjoy!
Connect with Jimmy
Connect with Super Coffee
Connect with Meat Mafia:
Instagram - Meat Mafia
Twitter - Meat Mafia
YouTube - Meat Mafia
Connect with Noble Protein:
Website - Noble Protein
Twitter - Noble Protein
Instagram - Noble Protein
Join The Meat Mafia community Telegram group for daily conversations to keep up with what’s happening between episodes of the show.
SPONSORS
- HVMN What you put in your body today is the foundation for who you become tomorrow. HVMN [Health Via Modern Nutrition] is obsessed with helping you get to the top.
- CrowdHealth provides an alternative to traditional health insurance by allowing members to crowdsource their medical expenses.Use the code 'MEATMAFIA' to get coverage for $99 for your first 6 months.
- NOBLE ORIGINS Complete and simple, animal-based protein powder with an organ blend for additional nutrition! Use Code: MEATMAFIA at check out!
AFFILIATES
- LMNT - Electrolyte salts to supplement minerals on low-carb diet
- The Carnivore Bar - CODE MAFIA for 10% OFF - Delicious & convenient Pemmican Bar
- Perennial Pastures - 10% OFF - Regeneratively raised, grass-fed & grass-finished beef from California & Montana
- Farrow Skincare - Use the CODE 'MAFIA' at checkout for 20% OFF
- Heart & Soil - CODE ‘MEATMAFIA10’ for 10% OFF - enhanced nutrition to replace daily vitamins!
- Carnivore Snax - Crispy, airy meat chips that melt in your mouth. Regeneratively raised in the USA.
- Pluck Seasoning - 10% OFF - Nutrient-dense seasoning with INSANE flavor! CODE: MAFIA
- We Feed Raw 25% OFF your first order - ancestrally consistent food for your dog! CODE 'MEATMAFIA'
- Fond Bone Broth - 15% OFF - REAL bone broth with HIGH-QUALITY ingredients! It’s a daily product for us!