The fervor of Black Friday hasn't died away, but each year it has increasingly moved online as people shop from their phones in their pajamas, coffee in hand in the comfort of their own homes. As shopping shifts to the internet, is your store prepared to handle the increase in virtual traffic and the delivery and fulfillment? How can you use specific selling tactics to push certain inventory? How many staff should you have to handle the in-person and virtual traffic? In other words, are you READY? If you don't have all the details hammered out around what your store should be doing to prep for Black Friday, join Matt and Elizabeth to chat about starting off the holiday shopping rush right and set yourself up for your most successful weekend ever.Send us a text Send feedback or learn more about the podcast: punchmark.com/loupe Learn about Punchmark's website platform: punchmark.com Inquire about sponsoring In the Loupe and showcase your business on our next episode: podcast@punchmark.com