In this episode, we explore the transformative journey of growing a cash-based physical therapy practice, focusing on the challenges and strategies at each stage of scaling from $10,000 to $100,000 in monthly revenue. We dive into key topics like mastering sales and marketing, building a strong foundation with your first hire, leveraging data for informed decisions, and transitioning into a leadership role. Whether you’re just starting out or looking to scale, this episode offers valuable insights to help you achieve sustainable growth and long-term success in the competitive PT industry.