A deep dive into the foundational aspects of podcasting.

A comprehensive discussion with Justin Jackson, the co-founder of Transistor.fm as they deep dive into the foundational aspects of podcasting, including the magic behind RSS feeds, the variety and purpose of podcast hosting platforms, and the art of engaging your listeners with quality content. Justin shares invaluable insights from the front lines of podcast hosting, touching on the philosophies that drive successful podcasting and the strategies that can make or break your show. Whether you're in higher education looking to expand your digital footprint or a podcasting enthusiast eager to refine your craft, this discussion offers practical advice, creative strategies, and a behind-the-scenes look at the mechanics of podcasting that could change how you approach your next episode.

Connect with Us

• Learn More: Continuing Studies Podcast
• Follow: Continuing Studies LinkedIn Page
• Connect w/ Jen: LinkedIn or  jpodcreations@gmail.com 
• Connect w/ Neil:  LinkedIn or neil@podiumpodcastco.com
• Twitter:  @namcphedran / @podiumpodcastco
• Youtube

Episode Reference Links:

• Justin Jackson  (Justin Jackson’s Website)
• Podcast Marketing Trends Explained (Justin's podcast)
• Transistor.fm 
• WTF with Marc Maron Podcast  (Podcast Justin Jackson enjoys)

Chapters:

(00:00:00) Introduction

Hosts Neil McPhedran and Jennifer-Lee introduce episode and guest Justin Jackson, co-founder of Transistor.fm.

(00:01:46) The Role of RSS Feeds in Podcasting

An explanation of RSS feeds, their function in podcast distribution, and decentralized nature.

(00:04:13) The Power of Podcast Hosting Platforms

Exploring podcast hosting platforms, their variety, and significance in the podcasting ecosystem.

(00:12:05) Making a Good Podcast

What makes a podcast compelling and successful, focusing on content and audience engagement.

(00:15:52) YouTube and Podcasting: A Comparative Analysis

The role of YouTube in the podcasting world and the unique value of audio-only formats.

(00:20:00) Setting Up for Success on Hosting Platforms

Considerations when setting up your podcast on hosting platforms, include title selection, show art, and early promotion strategies.

(00:25:59) Recap and Key Learnings

Summary of key points covered in the episode, emphasizing the importance of RSS feeds, hosting platforms, and strategic show setup.

(00:28:08) Conclusion

• (00:00) - Introduction
• (01:46) - The Role of RSS Feeds in Podcasting
• (04:13) - The Power of Podcast Hosting Platforms
• (12:05) - Making a Good Podcast
• (15:52) - YouTube and Podcasting: A Comparative Analysis
• (20:00) - Setting Up for Success on Hosting Platforms
• (25:55) - Recap and Key Learnings
• (28:08) - Conclusion