Spring is a rebirth of life after a hard winter. A perfect metaphor for business in 2021 after the COVID-19 pandemic. To survive, we all have had to make a series of changes. Some small, some big. Every business leader had had to adapt, adopt or pivot their business model in regard to the limitations of COVID-19. But don't be too hasty to go "back to the way we have always done it" and forget the lessons learned over the last 12 months. Success comes from managing change. The key to moving your business forward post-Corona Virus is listening to your audience. Consumers will show you the way with behaviors and feedback - if you're willing to listen.
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