If reviewing your social media metrics feels like getting on a scale for a weekly weigh-in, there’s no need to be nervous or put it off until next week anymore.

Yes, your social media analytics can be boring, overwhelming, and even confusing, but if the queens of RuPaul’s drag race have taught me anything, honey, those uncomfortable feelings don’t have to be your reality, especially if you know what you are looking for–and add a little fun to the equation. 

When you combine a social media strategy that aligns with your goals with an understanding of how to measure the five most important KPIs, you’ll stop being scared of your weekly weigh-in and give yourself more credit for the hard work you put into growing your business on social media. 

In this episode of the podcast, I talk about: 

• My passion for RuPaul’s Drag Race
• Why checking your data feels like standing on a scale
• The boring side of social media
• Choosing storytelling over selling
• Aligning with your goals, not your competition
• Using social media as a portfolio
• The five KPIs you need to track

…And More!

 

This Episode Was Made Possible By:

Social Media Starter Kit Free Course

The Social Media Starter Kit is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.

Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free

 

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/252