In this episode of the Know Your Why podcast, Jason Balara sits down with Tyler Dunagin, founder of Turn Serve, to discuss how he transformed challenges in multifamily management into a thriving business. Tyler shares his path from college athletics to real estate entrepreneurship, explaining how his company solves the costly and time-sensitive issue of apartment turnovers. He breaks down the role of branding in the construction industry, the untapped potential of digital marketing, and how the labor market impacts property management. Tyler also reflects on his personal 'why,' highlighting the importance of creating impact and setting an example for his children.

Key Highlights:

- Tyler Dunagin pivoted from college sports to real estate after stepping away from an NFL dream.

- He founded Turn Serve to tackle inefficiencies in the multifamily management space.

- Fast apartment turnovers drastically cut down vacancy costs for property owners.

- Branding and market positioning are critical in differentiating businesses in construction.

- The construction industry is behind on digital marketing, creating opportunities for growth.

- Multifamily housing presents consistent demand, making it a strong sector for entrepreneurs.

- Efficiency in turnovers directly translates into stronger financial performance.

- Tyler’s business philosophy emphasizes impact over profit.

- Entrepreneurs should focus on high-demand pain points when creating solutions.

- His motivation comes from family, legacy, and setting a strong example for his children.

Tyler’s story demonstrates how identifying inefficiencies in an industry can lead to powerful business opportunities. His journey from sports to entrepreneurship reflects the importance of mindset, strategy, and having a clear 'why' to guide decisions.

Get in touch with Tyler:

Website: https://www.turnserv.com/

LinkedIn: https://www.linkedin.com/in/tylerdunagin/

If you want to know more about Dr. Jason Balara and the Know your Why Podcast:

⁠⁠https://linktr.ee/jasonbalara⁠⁠  

Audio Track:

Back To The Wood by Audionautix is licensed under a Creative Commons Attribution 4.0 license.⁠⁠ https://creativecommons.org/licenses/⁠⁠

Artist:⁠⁠ http://audionautix.com/