How a Travel Podcast Survived Covid with Mark Bologna
Mark has been working on his podcast Beyond Bourbon St for years. He had 14 thousand of people in his Facebook Group. He had just gone over 1 million downloads and secure a publisher for a book on New Orleans.
And then a pandemic stopped everything. Today you will hear how Mark pivoted without losing his audience, and how he lost 90% of his sponsors without losing his mind.
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Everything Was Going Good Until it Wasn't
As many of his partners relied on tourists, when there are no tourists, the result is no partners (or at least 90% less).
In this discussion, you will hear
- How Did Mark Survive Covid
- How Mark Came Up With His Prices
- How Does Mark Find Partners?
- Secrets of a Good Community
- 1 Million Downloads
- How He Got a Book Deal
- Podcast Growth Insights
- Why Do We Struggle to Promote?
- Keeping Your Sanity
Check out Mark at beyondbourbonst.com and check out his book Beyond Bourbon St.: An Insider's Guide to New Orleans on Amazon (aff).
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