The main cast of AIR, chats with Trey Elling, ahead of its world premiere at  @SXSW . The film tells the story of how Nike and a young Michael Jordan came together for a shoe deal, whose long term effects completely altered the social fabric of basketball, shoe culture, and life. Interview subjects include: Writer Alex Convery (2:10) Chris Messina (6:06) Chris Tucker (8:40) Jason Bateman (12:07) Viola Davis & Julius Tennon (14:55) Matt Damon (17:56) Ben Affleck (22:37)