In this episode of the PT Entrepreneur Podcast, Doc Danny dives into the marketing genius behind Coca-Cola. While he’s not a soda drinker, his visit to the World of Coca-Cola in Atlanta revealed the power of branding, storytelling, and emotional marketing. He breaks down Coca-Cola’s strategic moves—like free drink coupons, iconic bottle design, and emotional advertising—and how PTs can apply these lessons to build a recognizable and lasting brand. Tune in to learn how to craft a brand identity that resonates, builds loyalty, and stands out from the competition.

Resources Mentioned:

• Visit PhysicalTherapyBiz.com to learn more about scaling your practice and schedule a consultation with the team.

• Join our 5-Day Challenge at physicaltherapybiz.com/challenge
• Apply at physicaltherapybiz.com/apply
• Leave a 5-star review on iTunes if you enjoy the podcast!
• Encourage a friend to do the same!
• Join our free PT Entrepreneur Facebook Group at facebook.com/groups/ptentrepreneurv