Mike Adamick, author of Raising Empowered Daughters, shares his insights on avoiding negative cultural narratives to raise strong girls. And how we raise boys is an important piece of the puzzle too.

Full show notes

As parents, we want our kids to grow up with a sense of equality. We want them to know that both boys and girls are capable of greatness, that regardless of their gender, they’re free to follow their wildest dreams. That’s why it’s frustrating when we see sexist attitudes or gender inequality perpetuated by major retailers or movie franchises. It can feel like there’s little you can do as a parent to protect your kid from these potentially harmful ideas. We want to steer our teens clear of these influences, but it’s tough to find ways of avoiding negative cultural narratives about gender.

Even outside of our modern media, troublesome ideas about gender can be found in our daily lives, amongst our friends and neighbors. They’re buried within phrases like “boys will be boys”, hidden behind casual remarks about women’s bodies, present in small ways in our conversations at the office or around the dinner table. Sexist ideas pass under our noses every day, often without attracting attention— even though they definitely should!

Our guest today is Mike Adamick, the author of Raising Empowered Daughters: a Dad to Dad Guide. Mike is here to talk to us about avoiding negative cultural narratives about gender that may be affecting our kids, and how we can make small, but important changes within our communities and social circles.

As a stay-at-home dad and the father of a daughter, Mike knows what it’s like to tackle parenthood head on. He was inspired to write a book about avoiding negative cultural narratives when he found himself getting angrier and angrier over the hurtful messages he saw targeted at his daughter and other young girls. He wanted parents to understand these cultural forces and their effects, but he also wanted to share ways that we can fight against sexism in our everyday lives, to make the world a better, more equal place for young people.

Cultural Attitudes

Mike provides many examples of how damaging cultural messages about gender are being spread to young people. These ideas can be sensed in movies, marketing, retail--in more places than you’d expect! He talks specifically about clothing: how many large clothing chains offer very different products for boys and girls, and how these products send strong messages to young people about who they’re supposed to be based on their gender.

For example, Mike points out that clothes for boys are usually roomy and contain exciting slogans and images, encouraging males to be active and pursue their dreams. Girls, on the other hand, are often sold tight fitting clothing that restricts their movement, with much less exciting pictures and messages. This disparity in available wardrobe is a signal to girls that they don’t have the same freedoms as boys, that they are meant to look nice, to be satisfied with less ambition.

If we take a look at popular culture, it’s not hard to find inequality there as well. Mike talks about the promotional materials for the recent release of The Force Awakens, the much buzzed about, long awaited seventh installment in the Star Wars saga. Mike was excited to show his daughter the first released picture of the film’s cast, knowing that there would be a female heroine. Upon viewing the photo, however, Mike was ot excited but appalled by the gender imbalance in the photo.

Although the main character was female, the photo was otherwise entirely filled with male characters. This frustrated Mike. He wants to live in a world where his daughter can see tons of tough women on screen, working together to battle evil, instead of just one token female character in an otherwise male dominated universe.

It sometimes seems as if there’s no way of avoiding negative cultural narratives like these. Unfortunately, we don’t really have the ability to call up the CEO of Disney or H&M and demand a widespread change. All hope is not lost, however. Mike talks about how we can act locally. He describes changes we can implement in our homes and communities, to help stop harmful messages about gender from gaining traction so that our kids can grow up knowing that equality matters.

Making Change In Your Inner Circle

Although it may seem insignificant to try to talk about avoiding negative cultural narratives with your small circle of friends and neighbors, these efforts can have a rippling effect. Spreading positive messages in your own community can be the beginning of creating major change.

Avoiding negative cultural narratives can be difficult when certain gender ideals have heavily infiltrated our society. One pervading cultural idea that Mike really dislikes is the notion of “boys will be boys.” This term generally implies that the actions that boys take are not “their fault”-- but just a result of biology. It implies that males are inherently violent or disrespectful, and therefore can’t be blamed for acting out of line.

To Mike, this represents the crazy double standard we have when it comes to raising children of different genders. It spreads the message that men and boys can do whatever they like, without being held accountable! It also harms men and boys by placing them under pressure to meet certain cultural constructs about masculinity and what it means to be a “man.” It portrays manhood as being impervious to social rules, being rude and disrespectful, taking what you want without consideration for others.

Mike believes that not just avoiding negative cultural narratives but reframing them are necessary, especially when it comes to ones that enable inappropriate behavior. To do this, we need to think about the way we talk to others about stereotypes.

When it comes to talking to our friends and neighbors, objecting to these cultural stereotypes can help us create a healthier, more positive environment for our growing teens. Say you’re at a barbecue with your neighbors, and you overhear someone excusing their son’s bad behavior, saying “boys will be boys.” Although it may be awkward to interject, consider speaking up and against this idea, asking why it seems so easy to use this phrase and waive consequences for young boys. Your friends and neighbors might not be used to challenging these notions, but by encouraging discussion on these ideas, you can work on avoiding negative cultural narratives in your community.

Bringing the Conversation Home

Although it’s good to spread the idea of avoiding negative cultural narratives to your friends, talking to our own kids is just as important. Teenagers are subject to many cultural influences on a daily basis, so it’s important to help them decode the messages they receive from outside sources about gender roles.

For example, the other side of the “boys will be boys” idea is a cultural implication that girls are delicate, polite and well mannered. This can be harmful to girls because it restricts them from expressing all the rage, passion, and excitement that life brings! Avoiding negative cultural narratives like these will help push our society toward greater gender equality.

Mike talks about how we need to let girls have a punching bag--an outlet for ex...