253. Mastering Social Selling: How Retailers Can Boost Sales and Build Loyal Customers
With host retail coach Wendy Batten
https://wendybatten.com/podcast-intro/
Are you ready to simplify your marketing strategy and boost your retail sales? Join me and a small group of driven retail business owners for my 6-week, hands-on program: The Sales and Marketing Accelerator! Each week, you’ll receive a short video with an actionable tip followed by a live, interactive strategy group coaching session. We’ll work together to create a simple, repeatable marketing plan tailored to your business. No fluff, no wasted time—just practical strategies you can implement right now. Spots are limited, and we start on April 23rd. Join us!
In This Episode:
Did you know that 76% of shoppers have made a purchase from a brand they discovered on social media?
Social selling isn’t just a trend—it’s a game-changer for independent retailers looking to drive sales and build deeper customer connections. In this episode, we break down how you can turn your likes, comments, and follows into real revenue for your retail business.
Key Takeaways:
- What social selling really means (hint: it’s more than just posting products!)
- How to create engagement-driven content that leads to sales
- Why live shopping is the future and how to start
- The power of consistency—how to build an audience that shows up to buy
- Tools and strategies to make social selling seamless and profitable
Need more?
Join me and our supportive community of retailers in my Retailer’s Inner Circle! You’ll get a monthly marketing and operations playbook, monthly group coaching, countless on-demand masterclasses and access to a vibrant community of retailers like you - and so much more. Check it out HERE.
Not ready to join but want to purchase the stand-alone Foot Traffic Made Simple masterclass? You can purchase it on demand HERE.
Most impactful: Join the small group 6-Week Sales and Marketing Accelerator course.
We start in April! More information HERE.
Related podcasts we think you’ll like:
Episode 210: What’s Working for Social Media and Retail Business Growth with Brooke Riley
Episode 230: Takeaways from my Mastermind Retreat: Building Connections and Strong Businesses
Episode 246: 5 Minute Marketing Tips: Relationships are Rocket Fuel
About your host, Wendy Batten
In case we haven’t met yet, I’m Wendy, a small business coach and founder of the Retailer’s Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business.
Through online classes, business coaching programs, speaking, and a top-ranked podcast, I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, The Retailer’s Inner Circle, has helped retailers around the world build their retail business skill sets and confidence.
I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers.
When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/
For more support from Wendy
Retailer’s Inner Circle - Join Wendy inside the best retailer’s community
Free resources for shop owners
Hang out and connect with Wendy on IG
All of Wendy’s programs and services for shop owners can be found HERE.
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