141. Phocus: John Mittel on Building a New Beverage Category
John Mittle is the President and Co-Founder of Clear/Cut Phocus, a caffeinated sparkling water brand started in Louisville, Kentucky. Phocus combines natural tea caffeine with L-Theanine, a tea amino acid that is specially formulated to boost attention and focus. We discuss what it was like launching a company while in med school, creating a new beverage category, and growing the company in Louisville, Ky.
You can find Phocus at DrinkPhocus.com
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