Dane Maxwell is the guest on this episode and he specializes in helping underdogs start successful businesses and has created over 15 millionaires with his teachings. Today they discuss a key that ClickFunnels users need to hear….how you know a funnel will work before it launches! He says the fundamental way to achieve this is identify a clear customer, clear result the customer wants/needs, clear mechanism to deliver to the customer. Dane started 16 businesses and failed a lot but each time he learned what worked and what didn't and has started 5 successful profitable businesses. Dane and Dave go through a coaching/consulting process and identify the importance of belief! Click here to learn more!