Meet the affable, insightful Cody Bork, the youngest member of the faculty at Western Technical College's Diesel and Heavy Equipment program in LaCrosse, Wisconsin. In this episode, he talks about the motivations and expectations of students training to become the next generation of service techs in the construction equipment industry. And he should know. Not only does he spend five days a week with his students for two years, but he himself graduated from this program – he brings an insider look into the skilled workforce shortage and how independent equipment dealers can play an active role in both supporting students and steering them toward their own companies after graduation. Bork was formerly the night shift lead mechanic for a national fleet of tractor/trailers. He then taught at Western part-time and was soon hired on as a full-time instructor. Visit Western Technical College: https://www.westerntc.edu/ Visit IEDA: https://www.iedagroup.com/