192: TikTok Youth Ministry Talk with Brady Shearer from Pro Church Tools
"I'll see you at the moo oovie movies" #FYP
Just in case you haven't heard there is a brand new app that more than just the kids are in to nowadays. It's called TikTok and it's making us question everything we thought we knew about social (in a good way!).
Whenever we want to talk about leading edge tech and social media we turn our eyes north to Brady Shearer and his team at Pro Church Tools. They have been creating great content and apps for churches of every size to rethink and level up their interactions online.
Join up with collaborative and caring youth ministry leaders @ Youth Ministry Booster
Pro Church Tools: https://prochurchtools.com/
Brad Shearer on Instagram
Show Quotes:
- "The exciting state of social media right now requires little to no gear."
- "Tik Tok is Adobe After Effects within in free application."
- "70% of TikTok is 18-24 year old young adults."
- TikTok is the the auto sound app.
- TikTok is creating a cultural moment of TikTok of famous. It is deeply concerned with
- Virality is not just possible it is probable.
- TikTok is not based on your friend and family network. It is purely algorithmic based. Where you are and what you
- It tunes itself to build a profile of what you like.
- GenZ was known for keeping things intimate and disappearing
- However, the also aspired the to be famous Youtubers.
- Tiktok is a performance app for dancers, creatives, and comedians.
- TikTok is social for the sake of being social.
- The biggest problem for most churches is that we are using social to promote and not connect or relate.
- We need to social as a ministry itself.
- If someone is already paying attention then go to where their attention is already gathered.
- Don’t reschedule when you already know you have their attention.
- Sunday morning is more of an experience than communal.
- The better metric than past attendance is measuring next steps.
- The tough truth is that most folks just don’t care about church
- Our job is not to get mad but to respond to it.
- Finding the intersection between faith and culture. People are just as curious about faith as they have ever been before.
- TikTok is like a puppy. It is trained to go wherever you train it to go.