360 - A ridiculously simple idea brought tough-guy Glenn Azar back from the brink of bankruptcy.
Today’s guest, Glenn Azar from the Adventure Professionals has some very harsh but fair advice for us all. He says, “We’re all trying to get to death as safely as possible!” So, if you’re a risk averse business owner, then I think you’re going to love the advice he has to share.
Like many successful entrepreneurs, Glenn has taken years to become an overnight success - losing all his money and his marriage along the way.
He’s walked the Kokoda Trail more times than I’ve had hot breakfasts, and one of his daughters is the youngest Australian to ever successfully climb Everest.
He absolutely loves what he does, has a huge respect for the power of marketing … and strongly believes that we should all be taking more risks instead of making our way safely to death!
You’ll be that little bit better off for listening as Glenn shares:
- How it took years to become an overnight success
- An inspiring story of building a business he loves
- Why risk-taking is mission critical to living a life you love
- How he uses content marketing to grow his business
- How Facebook Live is a game-changer
- How his daughter’s book generates solid leads for his business
- A simple way to rebuild if the shi* hits the fan
But the marketing gold doesn’t stop there, you’ll also discover:
- How to surprise and reward your loyal customers
- How to build a website in less than 5-minutes
- And we go deep into the archives revisiting a chat I had with expert copywriter Joanna Wiebe
Links & Resources mentioned:
- The Adventure Professionals
- Glenn’s coaching website
- Alyssa Azar’s speaker website
- 3-steps to surprising your loyal customers
- How to create a personal website in less than 5-minutes
- 25 ways to surprise loyal customers
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If some thing in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know.Leave your comments below.
May your marketing be the best marketing.
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