Hold the MFN PRESSS!!! We got the CEO of "AFRESH" clothing in the HOOUSEEE!!! "Play guest intro noise". Dante Brooks stops through to give us the backstory on his brand, his clothing inspirations and his favorite labels of ALL TIME. Recently soaking up the buzz around his new pop up shop "Local Heros" in Vernon Hills, "AFRESH" along with other amazing black urban brands are bringing some "style and originality" to the mall scene. One thing I LOVEEEED about Dante's approach to fashion is that "everyone isn't going to like my stuff, it's about if I like it.. would I rock it..". Like seriously, creating something people love is great, but creating something you truly LOVE is so much more rewarding. 

Follow on IG @localherospopup to see the famous "SELFIE ROOM"!!!