This week Head of Podcasts at DM, Cameron Muller, jumps on with Jules to unpack all the podcasting news of the week, including Harry and Megan's royal departure from Spotify, the big spenders on podcasting and the big benefits for brands who advertise on them.

Mentioned this week:

Top 15 Brands that spent on Podcasting Ads

Trevor Noah Gets a Spotify Original

New Sub categories and charts for Apple

Headphones Make You More Persuasive

Why Programmatic Ads Are Vital For Podcasting

Why Spotify’s bet on big names like Meghan unravelled

Spotify executive calls Harry and Meghan ‘grifters’ after podcast deal ends

For all things Behind the Podcast follow BTP on Instagram and get in touch with us at behindthepodcast@dm.org.au 

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