Episode #82 BILLION Dollar Sales Leader Shares How to Get Customers to Notice You in a Crowded Market ft. Will Jenkins
What does it take to scale a business to $1 billion in revenue and sell it for $235M? Will Jenkins, founder and CEO of Journey, has done it—twice! In this episode of Bridge the Gap, Will shares his incredible journey from selling Cutco knives to co-founding MoLo Solutions, which was acquired for a staggering $235 million.
🔹 How did Will break into the ultra-competitive freight brokerage industry?
🔹 What are the secrets to winning customers in a crowded market?
🔹 Why do most B2B founders fail at go-to-market (and how to fix it)?
🔹 Is LinkedIn good for generating business? or is it just a giant spam dumpster?
If you’re building a startup, struggling with sales, or looking for a repeatable GTM strategy, this episode is a must-watch!
📌 Timestamps:
00:00 - Welcome to Bridge the Gap
01:00 - Will Jenkins’ journey: From Cutco sales to $1B business
05:15 - The biggest mistake B2B founders make
08:50 - How to stand out in a saturated industry
14:52 - The power of LinkedIn for lead generation
18:42 - Scaling a company from 0 to $1B
24:50 - How to build a long-term, scalable business
30:00 - Rapid fire Q&A with Will Jenkins
🔥 Want to grow your sales & revenue? Follow Will Jenkins:
🔗 LinkedIn: https://www.linkedin.com/in/willjenkinswcj/
🔗 Website: https://JourneyDelivers.com
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💬 Drop a comment below: What’s the biggest challenge you face in growing your business?
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PS - huge shout out to Sendoso for sponsoring our show.
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