We've seen SMS drive 20x ROI for our clients, but Shopify merchants have been slow to adopt SMS marketing. If you've been ignoring SMS as a channel, this episode addresses the common objections and risks around SMS marketing, and breaks down how to run SMS as a successful channel for your store.You'll learn:Why SMS gets a 99% open rateThe objections, rules, and regulations to know when texting customersHow to build your SMS lists (and monetize them in the process)How to run successful text campaignsUsing SMS for customer serviceMihail is the founder and CEO of SMSBump, Shopify's first texting marketing platform. He has 8+ years worth of eCommerce experience and has worked with brands such as Facebook, MasterCard, Amazon Pay, Google, Square etc.Show LinksSMSBump.comSMSBump in the Shopify app storeMerchant to watch: Fashion NovaSpecial offer: EMail mike@smsbump.com and mention The Unofficial Shopify Podcast for white glove onboardingNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave an honest review on iTunes. Your ratings & reviews help, and I read each one.Subscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleTake a ride with Kurt on YouTubeApply to work with Kurt to grow your store.