Strategizing for growth, pivoting to Pinterest as an alternative to SEO, and branding on Pinterest with Kate Ahl from Simple Pin Media.

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Welcome to episode 467 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Kate Ahl from Simple Pin Media.

Pinterest Strategy in 2024

This is a super special episode of the podcast, as it kicks off what we are calling our Summer Membership Spotlight. Over the next three months (June, July, and August) we will be sharing a piece of content that is normally exclusive to Food Blogger Pro members here on the podcast.

We are starting with a replay of our Pinterest Live Q&A with Kate Ahl! This Q&A originally aired in April. Food Blogger Pro members submitted lots of great questions all about Pinterest strategy — branding, pinning strategy, types of pins, you name it.

We’re so excited to share this Q&A with you (it’s a really informative one!) and hope you’ll tune in for our other membership spotlight episodes throughout the summer.

In this episode, you’ll learn:

• What constitutes a “fresh pin.”
• Whether hashtags still relevant on Pinterest.
• The differences in performance between video and static pins.
• How many pins you should create for each blog post.
• Kate’s favorite scheduling tools and how to approach hidden pins.
• What outsourcing the management of your Pinterest account looks like.
• When you might start to see growth on Pinterest.
• The importance of branding when creating Pins.
• How to audit your Pinterest boards.

Resources:

• Simple Pin Media
• Pinterest Predicts
• Tailwind
• Follow Kate on Instagram, Pinterest, and YouTube
• Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Clariti and Memberful. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.