I feel like we should view our podcast marketing strategy just like how we view our financial investments. We need to invest our assets (our time) wisely when it comes to marketing our podcasting brand. Check out episode 188 of Podcasting Business School as I dive into: *Why we need to do more than just the basics with our marketing if we want to grow our podcast. *Why we need to evaluate our marketing assets and invest our time in the best performers. *Which types of tech we should be looking at to maximize our marketing time efficiency. *How to create a marketing time bank strategy. ************* Ready to delegate your podcast production and editing services so that you can spend more time building your brand and your business? Check out our new Podcast Production Plus service: https://www.podcastingbusiness.school/