Eric Ayala, Senior Vice President, U.S. Market General Manager, Novidea   Our guest today is a long-time venture capitalist, tech pioneer, and sales leader who sees the insurance industry as the ideal marketplace for entrepreneurs. Eric Ayala, SVP and GM for Novidea says “It’s big and it’s ripe for disruption.”   When the industry is constantly changing, understanding the forces driving new change can make all the difference. Listen to this episode for Eric’s insights on:    Why the line between “tech companies” and any other is disappearing The difference between truly innovating and merely going digital What agents need to focus on today to thrive in the very near future   Novidea is an ambitious young company with an interesting story to tell about the insurance industry and a whole lot of VC funding. Invest 30 minutes into your agency’s future and listen to this episode today.    Presented by Agency Revolution, the Connected Insurance Podcast provides bi-weekly opportunities for listeners to dive deep into the trends affecting insurance agents and brokers today and to gain proven strategies and tactics for agency growth. Our hosts facilitate thoughtful panels and 1:1 conversations with a variety of prominent thought leaders, with a focus on how to streamline and drive operational efficiency for your independent agency through the intelligent use of technology.