Join host Susan Sly in this compelling episode as she engages in a thought-provoking conversation with her daughter, Avery Sly. As a tech-savvy marketer, Avery shares her insights on the dynamic interplay between artificial intelligence and human ingenuity in the world of entrepreneurship and marketing.   In the ever-evolving landscape of AI, Avery delves into the fascinating realm of AI's impact on industries and job roles, particularly focusing on social media management and influencer marketing. From her experiences and research at MIT, Avery explains how AI is transforming various sectors, including the rise of AI-generated influencers and the potential shifts in social media management. She passionately emphasizes the enduring significance of the human touch, the irreplaceable value of storytelling, and the art of interpreting data beyond mere numbers.   Avery's actionable insights shed light on crucial aspects of marketing, including building a strong online presence, creating engaging video content, and effectively outsourcing marketing efforts. Whether you're a seasoned entrepreneur or just embarking on your startup journey, this episode offers a wealth of practical advice and thought-provoking concepts to elevate your business strategies.   About Avery Sly: Avery Sly is the Marketing Manager, Director of Brand Development  and Co-Founder at Agency 8, a digital marketing agency specializing in helping business owners and start-up founders succeed. In her role, Avery provides various social media management services and oversees a team of talented digital marketers. Avery works closely with her clients to help them achieve their marketing goals and works with various clients ranging from tech startups to car dealerships.   Avery emphasizes continuously honing her business skills and recently received a graduate certificate from MIT in Artificial Intelligence and its Implications for Business Strategy. Outside the office, Avery enjoys spending time with her cat Theo and dog Aero. Avery is also an automotive enthusiast and an avid foodie who is always searching for new recipes!   Connect With Avery: Website: www.agency8.com Instagram: @averysly LinkedIn: @averysly Tiktok: @drivewithaves   About Susan Sly: Susan Sly is a Tech Co-founder and Co-CEO, a tech investor, best-selling author, keynote speaker, entrepreneur, and host of the highly acclaimed podcast – Raw and Real Entrepreneurship. Susan has appeared on CNN, CNBC, Fox, Lifetime Television, The CBN, The Morning Show in Australia and been quoted in MarketWatch, Yahoo Finance, Forbes, and more. She holds Certificates in Management and Leadership, Technology and Operations, and Strategy and Innovation from MIT. Susan is the author of 7 books. Her book project with NY Times Best Selling Author, Jack Canfield, made six Amazon Best Selling lists.   Connect With Susan: Twitter @Susanslylive Twitter @rawandrealentr1 LinkedIn @susansly Facebook @susanslylive Website https://susansly.com/   Join the Raw and Real Entrepreneurship Community https://www.facebook.com/groups/rawandrealentrepreneurs   Join Susan's Insider’s List   https://susansly.com/insider/Learn more about your ad choices. Visit megaphone.fm/adchoices