Hiten is a prolific SaaS founder of companies including Kissmetrics and Crazy Egg and is now working on FYI. He also runs Product Habits to help other founders develop the habits they need for success. In this episode, Hiten shares:

• His framework for identifying product ideas worth pursuing,
  
• How to identify what your customer really want.
  
• What Hiten has learned from David Cancel about different go to market strategies.
  
• Why continuous testing drives increased product value.
  

Resources

• Product Habits
• Building an MVP for FYI in 5 days
  

Reaching out to Hiten

• Reach out on Twitter or sign up for FYI