627: Leaders Under Fire, Jeff Chatterton, Checkmate Public Affairs
Leaders Under Fire,
Jeff Chatterton, Checkmate Public Affairs
– The Sharkpreneur podcast with Seth Greene Episode 627 Jeff Chatterton
Jeff Chatterton is CEO of Checkmate Public Affairs and provides strategic counsel and advice to business leaders. He and Conway Fraser are two of the world’s leading crisis communicators who have helped clients in various industries across six continents survive corporate crises. Former award-winning journalists, Jeff and Conway are co-authors of the international best-selling book Leaders Under Fire: The CEO’s Survival Guide to Navigating Corporate Crisis.
Listen to this illuminating Sharkpreneur episode with Jeff Chatterton about his book, Leaders Under Fire.
Here are some of the beneficial topics covered on this week’s show:
● How the crisis doesn’t matter, it’s how the company responds to the crisis.
● Why business owners must be able to communicate why a product was recalled.
● How crises are events that business owners don’t see coming.
● How a crisis can turn into an opportunity and work out for the better.
● Why it’s important for companies to lead with empathy and authenticity during a crisis.
Connect with Jeff:
Guest Contact Info
@jchatterton
linkedin.com/in/jeffchatterton
Links Mentioned:
leadersunderfire.com
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