Welcome to episode 35 of the Food Blogger Pro podcast! Today, Bjork is talking about Facebook with Stephanie Keeping from Spaceships and Laser Beams (i.e. the coolest blog name ever).

I know that title seems really outrageous and like a big, fat lie. But Stephanie actually did that in 2015. At the beginning of the year, she had a Facebook following of ~50,000 people, and by December she was up to 500k - a 10x increase.

This exponential gain in followers didn't just happen. Instead, Stephanie made the conscious decision to focus on Facebook and use it to leverage her blog. Her dedication to this one goal has massively grown her blog traffic, her income, and her ability to do what she loves full time.

In this inspiring episode, Stephanie shares:

• What her blog Spaceships & Laserbeams is all about
• Why she decided to focus on Facebook even after failing at it for a while
• Where she learned about tactics to grow her Facebook audience
• How she uses the "Watch Page" feature to keep tabs on similar pages
• Why she focuses on shares more than comments or likes
• How she changed her mindset to crack the code for organic Facebook reach
• Why she doesn't share all her blog content on Facebook
• What tool she uses to schedule her posts
• Where she gets the content that she shares
• How her Facebook growth has impacted her income

 

Resources:

• Spaceships and Laser Beams
• Spaceships and Laser Beams on Facebook
• Holly Homer, Kids Activities Blog
• PubExchange

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

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