We keep on hearing Katie say that if you're not doing videos now, then you're really missing out big time!
In this week's episode, our guest just supported that and explained how we can all use our camera phones to create awesome videos for your social media. Heather Hukari is a videographer for 20 years now. She studied broadcasting and communication in college and can be seen mostly running around the campus with a camera. Her first job was in advertising where she do a lot of video editing for short-form videos.
In 2018, she opened her business which she called Video Service Hub in Denver, and helped local businesses, small and solo entrepreneurs, to create videos using only their camera phones. She revealed that adding a video on your homepage increases the conversion rate up to 80%. She believes that the pandemic has allowed people to realize that being raw is okay. That authenticity is way better than being perfect.
Creating videos using your phone only has a slight difference from that done professionally especially if you're going to use it online. There are a lot of available editing apps that you can use to edit your videos using your phone. Heather mentioned Kinemaster as one of her favorite editing app. She clarified that if you're doing a video for online marketing then you can certainly use your camera phone, but if you're doing something for TV then you can use a professional videographer.
She stressed the importance of starting with Instagram stories and reels. They are so fun, easy, and short videos to create. She said that we don't have to be all glammed-up to do this, just be ourselves, and that's what's really important.
She's currently offering a course about the A to Zs of creating videos using your phone and all our listeners can enjoy a huge 25% discount when you use the code: NextStepSocial.
Tune in to this very relevant episode and learn everything about videos and your camera phone.
Like the show? Keep Katie running and show her your support!
https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKS
Visit Heather's online course:
https://phonevideo101.com/Instagram:
https://www.instagram.com/phonevideo101/LinkedIn:
https://www.linkedin.com/in/heather-hukari/Learn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley
https://www.instagram.com/iamkatiebrinkley/
Hosted on Acast. See acast.com/privacy for more information.