57: How To Drive Referrals through Branded Solutions with John Morris
Topics Discussed:
On this installment of RRH, we’ve got part 4 of the fabulous John Morris. John is the Executive Director of Brand at Club Colors and host of In the Club podcast. Together we go deep into how to max out the greatest lead gen machine out there. Your existing customers.
- Who is the best possible lead generator out there? (1:29)
- How do you create a conversation piece in your target executive’s office? (4:15)
- How should one think about the branded solutions from the timing perspective? (6:30)
- What business problems does fantastic branding play a part in? (12:11)
Resources Mentioned:
- Jeff Swan episode (6:30)
- When: The Scientific Secrets of Perfect Timing by Dan Pink (6:41)
- To Sell is Human by Dan Pink (6:41)
For more guest:
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