Hook, Nurture, Convert: The Power of Marketing Automation
Feeling overwhelmed tracking your digital marketing? Learn how to simplify and automate your customer journey for better results. Marketing expert and Co-founder of DBSS Digital Seb Brantigan explains how to audit your strategy and tech stack to identify quick 1% tweaks. Discover easy tools like Zapier to connect platforms and coordinate touchpoints. Seb demystifies marketing automation, advising to start small with basic sequences. Learn common virtual event mistakes and how planning follow-up in advance helps recoup costs. Get Seb’s top tips on social media content to build your brand. Key takeaways include niche targeting your audience, converting through multiple touchpoints, and keeping funnels simple. Seb emphasises focusing on what works rather than trying every new tool. Follow his advice to drive more sales through strategic automations that earn back your most valuable asset: time.
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