We've been talking a lot lately about the importance of having a lead magnet to build our podcasting business. This week we are going to talk about how to start converting more of those leads into paying customers! Check out episode 258 of Podcasting Business School as I chat with Jack Born from Deadline Funnel. Topics discussed: Why deadlines work when it comes to making sales. Jack's definition of authentic evergreen marketing. What types of pricing and offers are working with a Deadline Funnel. Tips for podcasters that want to convert leads into paying customers. https://deadlinefunnel.com ***** Ready to grow your show? Download your FREE Podcast Growth Scorecard: https://www.podcastingbusiness.school/scorecard