Good design is an example of “ONE thing” that will help your listing stand out. Implementing professional staging and unique decor in your short-term rental can lead directly to more bookings and higher revenue.
Gone are the days of just throwing a rental together and hoping for listings. The industry is getting more competitive as boutique hotels and experience stays are gaining popularity. Focusing your short-term rental around good design principles is a near guarantee for success in the competitive STR landscape.
Tips for design in your STR:
- Use wallpaper (temporary or not) to create a bold accent wall
- Don’t skimp on the often-overlooked elements like light fixtures and live plants
- Save money on artwork by getting printables on Etsy and printing & framing it yourself
- Create timeless backdrops like subway tile and white walls which give you freedom to adapt your listing over time without turning it into a construction project
Are you an aspiring designer, or know someone who is? Reach out to us on Instagram!
Resources:
- See us in Las Vegas for RESACON: Real Estate Staging Association, July 21-23
- Design Files: interior design business software
- #STRShareSunday: @EverwoodsGroup
Thanks for Visiting is produced and published by Crate Media.
Mentioned in this episode:
Minoan | Minoan helps short-term rentals and boutique hotels enhance their appeal with their customizable, curated retail platform.
Minoan | Visit MinoanExperience.com and tell them TFV sent you!
Hosting Business Mastery Method | Join us for our live, free, host masterclass and learn how to OWN your digital real estate!