Brit + Co CEO Brit Morin talks with Recode’s Peter Kafka about launching a media and commerce company aimed at millennial women when she was 25. Brit + Co has since raised about $40 million, and has branched out beyond online content to include education, merchandise and live events. Morin explains how she fought against the sexist assumptions of investors that she was merely “Dave Morin’s wife” (The answer: Data!), why she named the company after herself, and why Brit + Co has intentionally not raised as much money as it could have.

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