How did a regional Victorian start-up called Aussie Broadband take on Telstra (ASX: TLS)... and win customers over?  Is customer service a competitive advantage?In his first-ever long-form interview, Aussie Broadband CEO, Brian Maher, joins your host Owen Rask, Chief Investment Officer of Rask Invest, in telling us about the company's incredible journey of growth, resilience, strategy and customer service. Topics covered in this Aussie Broadband deep dive: Origin story >> 700,000 customers - how? A primer on 'how the internet works' and key players Customer service as a competitive advantage "A hatred for anything that resembles bullsh*t" Aussie's M&A strategy ~~ Episode resources ~~ASX filings & annual report: https://www.aussiebroadband.com.au/investor-centre/Become an Aussie customer: https://www.aussiebroadband.com.au/customer/?utm_source=RASK~~ Rask Resources ~~All services: https://bit.ly/R-servicesFinancial Planning: https://bit.ly/R-plan Invest with us: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Ask a question: https://bit.ly/R-quest DISCLAIMER: This podcast contains general financial information only. That means the information does not take into account your objectives, financial situation, or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on it. If you’re confused about what that means or what your needs are, you should always consult a licensed and trusted financial planner. Unfortunately, we cannot guarantee the accuracy of the information in this podcast, including any financial, taxation, and/or legal information. Remember, past performance is not a reliable indicator of future performance. The Rask Group is NOT a qualified tax accountant, financial (tax) adviser, or financial adviser. Access The Rask Group's Financial Services Guide (FSG): https://www.rask.com.au/fsg Learn more about your ad choices. Visit megaphone.fm/adchoices