Bill Campbell created billions of dollars of value in Silicon Valley as head of marketing and board director for Apple Inc. and CEO for Intuit and GO Corporation. But, he also created trillions of dollars of shareholder value by coaching Larry Page, Sergey Brin, Eric Schmidt, Jonathan Rosenberg and Sundar Pichai at Google, Steve Jobs at Apple, Brad Smith at Intuit, Jeff Bezos at Amazon, John Donahoe at eBay, Marissa Mayer at Yahoo, Dick Costolo at Twitter, and Sheryl Sandberg at Facebook. This episode reviews the book, The Trillion Dollar Coach, and explains how he worked his magic.