The themes are very important when a person is creating a talk, blog, or story.

Often, people go over the theme and go straight for the content. That's a big error and poor strategy. All you are going to do is confuse yourself.

It's much better to get the theme first and often, the content will just present itself.

In this talk, I share how to find themes, spot them, and create better content.

For more ways to build storytelling skills, be sure to check out the ArmaniTalks free daily newsletter.

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