We've all been there, Bestie—that moment when your pipeline is drier than your scalp on wash day 😩 and the temptation to throw money at lead sources starts creeping in. I get it... paid leads can feel like the answer. But before you go swiping that card, let’s talk about what really matters: conversion. Because what’s the point of paying for leads if you don’t have a plan to turn them into clients? In this episode, I’m breaking down what to consider before you invest, how to prep for conversion, and how to make sure your coins—and your time—aren’t going to waste. Let’s make those leads count, sis! 💸📲

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