BFF Founder Series Vol 1: Beckie Prime & Domenique Mastronardi of Beck's Broth
Warning, this episode is filled with Friendship, Founder Stories, and Functional Sips...
In this episode of Hashtag Managed, we're joined by the duo behind Becks Broth — two best friends turned business partners.
Beckie Prime is the founder of Beck's Broth, a gut-friendly line of bone-broth drinks like hot chocolate, coffee, and matcha. As a holistic nutritionist, she created the brand to blend wellness with flavor. Now a leader in the bone-broth movement, Beckie has grown the brand to 250+ nationwide, earning CHFA's "One to Watch" and OMAFRA's Excellence in Youth awards.
Domenique Mastronardi is the COO of Beck's Broth, where she fuses her engineering background with a passion for wellness. She specialized in building brands that balance growth with purpose, and is currently steering the company toward its next major product launch.
In this episode,
- How they balance friendship and entrepreneurship without blurring lines
- A peek behind the scenes at their product development process
- How launching Becks Broth shaped their understanding of community — and why connection is central to their brand.
- The most impactful customer story (you're going to want to break out the tissues before you listen).
- And, what’s next for Becks Broth!
Whether you're a founder, foodie, or marketing expert, this one is filled with a lot of good stories from two BFFs in business. Stay tuned for this three-part series!
Connect with Beck's Broth
Follow Beck's Broth on Instagram: https://www.instagram.com/becksbroth/
Shop online at Beck's Broth's website, use code: TEAMHASHCODE20 for 20% off!https://shop.becksbroth.com/collections/new-shop-becks-broth
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