In this episode of The Sustainable Angler, I interview SIMMS CEO Casey Sheahan. We talk about how Casey first caught the fishing bug in Wyoming and has since taken him on a long career in the outdoor and fishing industries; what's new with SIMMS, including their new Fish It Well campaign; the importance of giving back; the challenges microplastics and climate change bring to our fisheries; what SIMMS is doing for conservation; the positive opportunities that will come from COVID-19; and the importance of protecting our water. Hope you enjoy!

🎣 Like what you heard?

Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries.

For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com.

Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.