In this episode of The Thoughtful Entrepreneur, your host Josh Elledge speaks with the Director of TalkRadio.NYC, Sam Liebowitz. TalkRadio.NYC, as Sam explains, is a hybrid between a podcasting network and a traditional radio station. They handle the technological aspects, promotions and email marketing of the show so that the hosts can better focus on their genius. When asked why they should choose podcasting, Sam simply replied that he finds most people can easily make an emotional connection by listening. According to him, it is not always that easy, especially that it takes time and effort to do well, which is why he recommends finding people who can provide their service to you, use them and get to their level of expertise.Sam also highlighted the importance of aligning your message with your brand. Especially if you're looking for opportunities, you have to serve your audience and your industry first, make it fun, and help people in the process. Podcasting is the ultimate networking tool. Key Points from the Episode:What is TalkRadio.NYC?Why Does Podcasting Work?The Pros of PodcastsCommon Challenges Faced When Starting a PodcastThe Business Justification for Starting a PodcastTips to Engaging People About Sam Liebowitz: Sam Liebowitz, known as Conscious Consultant, is a twenty-seven year veteran entrepreneur in the field of human potential and empowerment. For more than ten years, he has owned and operated Double Diamond Wellness, Inc., in the heart of Manhattan. There, Sam provides coaching, business mentoring and healing services. About TalkRadio.NYC: TalkRadio.NYC is a broadcast-quality Internet radio station whose mission is to empower, uplift and educate audiences. They have been in business since 2010 and have produced nearly 50 shows and thousands of episodes. They have over 300,000 listeners in over 120 countries around the world!The programs are produced by professionals for professionals and cover all areas of life. Each of their hosts is an expert in their field on which their show is based. Topics range from leadership, personal and spiritual development, entrepreneurship, non-profit organizations and many other topics relevant to their global audience. Tweetable Moments: 4:30 - "Our brand is about uplifting, educating and empowering people.”5:09 - "However, people do come to me and they do get those benefits, but they come to me because they want to serve their audience, they want to serve their industry.  Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestLinks Mentioned in this Episode: Want to learn more? Check out the TalkRadio.NYC website at https://www.talkradio.nycCheck out the TalkRadio.NYC on LinkedIn at https://www.linkedin.com/company/talkradionyc/Check out Sam Liebowitz on LinkedIn at https://www.linkedin.com/in/consciousconsultant/recent-activity/posts/Check out Sam Liebowitz on Instagram at https://www.instagram.com/consultantconscious/Check out TalkRadio.NYC on Facebook at  https://www.facebook.com/TalkRadioNYC/Don’t forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence:Tickets for the FIRST Annual Fame and Profit Summit 2022 are on sale now! Check it out HERE!️  We are actively booking guests for our The Thoughtful Entrepreneur. Schedule HERE.Are you a 6-figure consultant? I’ve got high-level intros for you. Learn more here.What is your #1 Lead Generation BLOCKER? Take my free quiz here.Want to learn more about all the podcasts managed by UpMyInfluence? Opt in here.