Today we’re sitting down with Alicia Grande, CEO and Founder of Grande Cosmetics. 

Listen in as Alicia uncovers how she launched Grande Cosmetics with just $25,000 and a dream, and managed to create the most innovative lash and brow products on the market today! 

In this episode, Alicia gives insight into:

• How Grande Cosmetics was founded and their success story
• Combating counterfeit products and ensuring quality products are delivered to their customers
• What makes Grande Cosmetics stand out from their competitors
• Grande Cosmetics marketing strategies then and now

You’ll also hear about the company’s goals for 2022 and new products on the horizon for Grande Cosmetics.

This episode is sponsored by Attentive

Attentive is a personalized text message marketing platform that lets you communicate with your customers in real-time, engage them with timely campaigns, and help your business drive revenue. Thousands of brands like CB2, Pura Vida, and Coach have created magical customer experiences and driven over 20% of their online revenue using Attentive-powered personalized text messages.  

And you, too, can turn SMS into one of your top-three revenue channels in just a few months. Visit attentivemobile.com/wavebreak to learn how you can try it for free.

This episode is also brought to you by Wavebreak

Leading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.

Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.

From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.

Curious if Wavebreak is right for you? Reach out at Wavebreak.co