Are you differentiating your construction business online or just blending with the crowd? Web expert Monica Pitts talks about how to make your construction website uniquely yours. Don't just be a number online, be memorable!Time Stamps02:13 - Intro to Monica Pitts 03:52 - Measuring Productivity06:15 - What Makes a Good Construction Website08:19 - The Role of the Client in Website Development09:15 - Technical Aspects of a Website 15:01 - The Importance of Owning Your Website & Domain19:12 - Helpful Accounts to Consider20:10 - Google Search Console21:45 - Website Appearance and User Experience25:43 - The Role of the Client in Website Development and Maintenance28:59 - Branding and Logos30:58 - The Importance of a Professional Identity Mark & Brand Guidelines33:10 - The Power of Authentic Content39:31 - How to Communicate Pricing on a Construction Website43:50 - The Role of Website Performance48:16 - Understanding Website Metrics54:21 - Episode Takeaways55:38 - The Cost of Website Development01:00:43 - Connect with Monica PittsQuotable Moments from Monica Pitts"People are going to look at you and multiple other companies online before they decide to buy from you. And if yours looks and feels like everyone else's website, they will never remember you." "I feel like when you're forced  to find ways to do things more efficiently, you find it, you know?"  "A good construction website, like any other website is gonna start with the company's goals." "Consider your website your first employee, because it's the first face that everybody sees and it needs to work for you.  It needs to be a productive member of your team. And if that's not what your website is doing for you, then your website isn't doing its job." "People ask me all the time, what system should I be building my website on? And I tell them that they need to think first about what they wanna do with their website. How is it gonna function? How is it gonna be a member of your team? What do you want it to do physically? And then how does it need to incorporate with the other systems that you use in your business?"Ready to take your contracting business to the next level? Subscribe to The Cashflow Contractor today and get instant access to the FREE Ultimate Buyer's Guide for Contractors!Take advantage of essential insights, tips, and strategies to boost your profits and streamline your operations. Subscribe now and download your exclusive guide to securing more clients and maximizing your earnings.ResourcesWeb Design Company Interview Guide by Monica PittsNeed Marketing Help? We Recommend BenaliNeed Help with podcast production? We recommend DemandcastMore from Monica PittsMayaCreate Design WebsiteMarketing With Purpose PodcastMonica Pitts on LinkedInMore from Martintheprofitproblem.comannealbc.com   Email MartinMeet With MartinLinkedInFacebookInstagramMore from Khalilbenali.com Email KhalilMeet With KhalilLinkedInFacebookInstagramMore from The Cashflow ContractorSubscribe to our YouTube channelFollow On Social: LinkedIn, Facebook, Instagram, X(formerly Twitter)Visit our websiteEmail The Cashflow Contractor