Shaily does a lot of coaching for solo B2B businesses and others to help them more authentically create and use social media. She had a lot of great perspectives to share on the show today! We talked about being yourself on social media, building a following, and enjoying the highs and lows of the learning journey.

Shaily’s Links:

Website: YourSocialMediaSherpa.com. 

Her Twitter: https://twitter.com/intent/user?screen_name=hakimian45

Her YouTube: https://www.youtube.com/channel/UCsbk3e9sGJe7AK8hBhTmj8A?sub_confirmation=1

Her LinkedIn: https://www.linkedin.com/in/hakimian45/

 
Other Resources Mentioned:

Focusmate - https://www.focusmate.com/

SixWeekCycles - https://6weekcycles.com/

Time Stamps:

Perks of getting into a platform early

3:30 – Shaily trying to get into YouTube

7:15 – Advice for social media and becoming a better person at the same time.

9:00 – The power of reaching out to those who interact with your content

13:00 – Solve something specific for a specific demographic.

30:00 – Productivity Hack 2

37:00 – Thoughts on why podcasts are so powerful

38:44 – Three Quick Gems – 1. Thoughtful messages, 2. using Twitter 3. Look for who your competitor’s company’s are following on Twitter. That is probably their clients. / Get on a platform early.

Quotes:

Getting into social media early will result in you having more room to work with when you want to get more into it.

“It’s about the content and the information that you are putting out in relation to the community that you want to serve.

One way to guarantee success on social media is to care about the individuals is to think about them while you are doing your thing and to help them engage with the content.

Positive reinforcement – “Shaily likes it when I comment on her stuff.”             

“Befriending your followers is huge. You never know where it is going to go, and you never know where it is going to send you to either.”

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