Recorded LIVE at NAB Show New York! Breakout Premiere Networks’ morning show personality Angela Yee’s success didn’t just happen by accident, it’s the culmination of a nearly two-decade journey filled with hard work, community connection and unwavering determination. Sitting down with Heather Cohen, executive vice president, The Weiss Agency, hear how this Brooklyn native crafted her candid on-air persona, built her personal brand and endeared herself to audiences across the country. Plus, learn how the evolution of an on-air personality’s personal brand can be a win-win for the station and the talent.