In this episode, Chintan Shah, VP of Engineering at Collective, discusses the application of AI in business outcomes and how it benefits consumers. The focus is on Collective's product, which caters to consultants and contractors who run their small businesses. Chintan explains the advantages of representing their work as a business and touches on tax laws and liability. Tune in to learn more about the role of generative AI in improving the consumer experience. Highlights: [00:00:38] Collective benefiting consumers using AI.  [00:05:33] Subjective interpretation in accounting.  [00:10:58] Co-pilot model and generative AI.  [00:13:09] Bookkeeper's comprehensive view of books.  [00:18:05] Quarterly tax estimates and cash flow.  [00:24:04] Giving time back to businesses.  [00:26:14] Applying assistance to end users. Guest: Chintan Shah, as Collective’s VP of Engineering, brings over 20 years of technology experience to build software products that maximize the value for customers. He has led globally distributed engineering teams at companies like Nextdoor, Uber, Netflix, and Apple and at startups like Zencoder and Justin.tv (Twitch) before his tenure at Collective. Chintan’s team at Netflix created Conductor workflow engine. He has an MS in Cryptography and likes to learn new computer languages in his spare time. LinkedIn: https://linkedin.com/in/chintan --- Thank you so much for checking out this episode of The Tech Trek, and we would appreciate it if you would take a minute to rate and review us on your favorite podcast player. Want to learn more about us? Head over at https://www.elevano.com Have questions or want to cover specific topics with our future guests? Please message me at https://www.linkedin.com/in/amirbormand (Amir Bormand)