From BTS to Squid Game to high-end beauty standards, South Korea reigns as a global exporter of pop culture and entertainment. How does a country go from a war-decimated state just 70 years ago, to a major driver of global soft power? Through war, occupation, economic crisis, and national strategy, comes a global phenomenon - the Korean wave. This is an episode from our play cousins Throughline and originally aired September 8th, 2022.

Learn more about sponsor message choices: podcastchoices.com/adchoices

NPR Privacy Policy