206: 3 Simple Ways to Align Your Podcast with Your Marketing Goals
Newsflash: your podcast isn’t just a platform for storytelling—it’s a powerful tool in your marketing strategy. Whether you’re looking to grow your email list, promote a new product, or nurture deeper trust with your audience, this episode will help you turn your podcast into a strategic asset for your business.
In this episode, I’m breaking down exactly how to align your podcast with your broader business goals to maximize its impact. You’ll also hear all about my upcoming Strategic Podcast Planning Workshop, where we’ll dive even deeper into creating a podcast plan that works for you.
Episode Highlights:
[00:02:41] Why Your Podcast Should Be Part of Your Marketing Strategy
[00:04:29] Step 1: Get Clear on Your Marketing Objectives
[00:06:00] Step 2: Plan Episodes with Purpose
[00:07:17] Step 3: Create a Content Funnel
[00:08:56] Step 4: Integrate Your Podcast with Your Marketing Calendar
[00:10:19] Why Podcasting with Intention Changes Everything
For full show notes and a transcript of today’s episode, head to wildhomepodcasting.com/podcast/206
Ready to turn your podcast into a marketing powerhouse? Don’t miss my Strategic Podcast Planning Workshop on December 11th!
✨ Here’s what you’ll get:
- A clear framework to align your podcast with your marketing goals.
- Tools like my Marketing Hub Template to simplify your planning process.
- A step-by-step guide to creating a content calendar that works for you.
Register now at wildhomepodcasting.com/plan and start 2025 with a podcasting plan that drives real results!
Mentioned in this episode:
🧡 You Didn’t Miss Your Chance — The Academy’s Still Open!
The Strategize and Shine Podcast Academy is open through May 31st, and there’s a brand-new bonus waiting for you: my Podcast Booked mini-course, absolutely free when you join. This is your moment to ground your voice, refine your strategy, and grow your podcast with clarity and ease. Because your podcast isn’t just content — it’s a calling. Let’s treat it like one. 👉 Head to wildhomepodcasting.com/academy to join and claim your bonus.