Embark on a journey of discovery with 'The Truth in This Art' podcast, as Rob Lee leads the conversation with Jeffrey Everett, a prolific designer, illustrator, and author located just outside of Washington, DC, who boasts an impressive portfolio that spans over two decades. With a rich history of collaborating with diverse entertainment, corporate, and nonprofit clients, Jeffrey's work has graced major bands including Jason Mraz, Foo Fighters, and The Bouncing Souls, along with brands like Red Bull and Simon and Schuster. His creative journey has led to recognition from prestigious awards, including The Art Directors Club and the AdClub, while his designs have adorned renowned rock clubs, international galleries, and even people's skin. As the founder of Rockets Are Red, Jeffrey has etched his artistic mark on the industry, complemented by his authorship, curation, and design of "1,000 Garment Graphics." Holding an MFA in Graphic Design from the School of Visual Arts, Jeffrey's influence extends through teaching and lecturing engagements at respected institutions like American University and Maryland Institute College of Art.

In this edition:

• We delve into Jeffrey's creative roots, exploring how early influences like comic books and illustrated Bibles shaped his artistic journey and fueled his love for design.
• We unravel the techniques behind Jeffrey's design prowess, delving into his use of half-tone swatches and premade brushes to elevate his artwork to new heights.
• We discuss the dynamics of client collaboration, as we explore the complexities of working with corporate clients and small bands, and how Jeffrey navigates balancing brand guidelines and fan expectations.
• We explore Jeffrey's unique perspective on success, where we dive into the factors that define his achievements—sustained passion for his craft and the profound connections he establishes with a global fanbase.
• We catch a glimpse of Jeffrey's future endeavors, discussing his excitement for upcoming projects, including an insightful book tour and captivating gallery show that promises to captivate his audience.

Jeffrey Everett shares his journey as a designer, illustrator, and author. He talks about his early influences, including comic books and illustrated Bibles, and how they shaped his artistic style. Jeffrey discusses the skills he has developed over the years, such as using half-tone swatches and premade brushes, to enhance his work. He also delves into the differences between working with corporate clients, entertainment clients, and nonprofit clients, highlighting the challenges and rewards of each. Jeffrey emphasizes the importance of understanding his client's needs and the desires of their fans when creating his designs. He defines success as the ability to continue doing what he loves after 25 years in the industry and shares his excitement for upcoming projects, including a book tour and gallery show.

Mentioned in the episode
Rockets Are Red

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Host: Rob Lee
Music: Original music by Daniel Alexis Music with additional music from Chipzard and TeTresSeis.
Production:

• Produced by Rob Lee & Daniel Alexis
• Edited by Daniel Alexis
• Show Notes courtesy of Rob Lee and Transistor

Photos:

• Rob Lee photos by Vicente Martin for The Truth In This Art and Contrarian Aquarian Media.
• Guest photos courtesy of the guest, unless otherwise noted.

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