Send us a textLow & No is one of beverage-alcohol's spotlight categories in 2024. Many projections indicate that the segment will continue to expand its influence in terms of shelf presence, case volumes, and overall consumer awareness. But while the category's forecast is bright, low & no represents only a marginal share of total beverage alcohol.  In this episode, Emmett Strack sits down with industry veterans and low-and-no leaders to unpack the category's rise and trajectory in 2024 and beyond. The group will consider how the category became relevant, what the rise of low-and-no says about the modern consumer, and what major suppliers are doing to align with this trend. Featured Guests: Spiros Malandrakis, Global Head of Research - Alcoholic Drinks, Euromonitor InternationalCamille Vidal, Founder, La Maison WellnessRaphael Vollmar, CEO & CO Founder, Rheinland Distillers GmbHMentioned in this episode:Euromonitor InternationalLa Maison WellnessRheinland Distillers GmbHDiageoSeedlipWant to stay in the know about new episodes from the podcast? Fill out the form below: https://share.hsforms.com/1MEb-81x2TXi3f15qO_yEpA4tip1Learn More About Park StreetSign up for our Daily Industry Newsletter.Sign Up for our Monthly Newsletter.Check out Park Street's Guide to Getting Started in the U.S. MarketFollow us for more industry insights onLinkedIn FacebookTwitterInstagram